Senior Sales Manager- AO Arena, Manchester (2024)

Who Are We:

We are ASM Global, and we host breath-taking live events at our venues around the globe. Our impressive network of over 350 Stadiums, Arenas, Conference Centres and Theatres have welcomed some of the World’s most exciting Music Artists and Sporting Events. Our vision is to connect the world through inspiration, innovation and imagination to realise the potential of the spaces and places that bring people together.

The Venue

AO Arena, Manchester

The AO Arena has welcomed over 30 million guests and thousands of World-renowned artists since opening its doors in 1997. It has played a vital role in shaping Manchester’s music scene and has supported artists from back-rooms to main stage. With its £50million redevelopment, the new look AO Arena will attract more artists and for more fans, for many years to come.

Made in Manchester, Made for Manchester.

AO Manchester is operated by ASM Global, the world’s leading venue management and services company, connecting people through the power of live experiences.

What we offer:

Hosting events is what we do best, and we want our People to experience that too- enjoy discounted tickets to unleash your superfan for all your favourites.

You will work hard at ASM, but you will be rewarded with lots of time to relax and rest with 25 days annual leave + bank holidays.

We understand that you have a life outside of work and want to ensure that your loved ones will always be taken care of whilst you’re contributing to our success with our Life Assurance policy.

A healthy contribution of 5% Pension so that your golden years are spent ticking off the items on your bucket list.

Got a dental bill? Need to book a counselling session? Or even help with Physio costs? With the support of HealthShield; ASM will support with these unexpected costs. For you and any little ones you have at home.

We understand that from time to time you might need a bit of support to get you back to feeling your best, so we have teamed up with Axa Health to provide our people with an Employee Assistance Programme (EAP) to support mental health in the workplace.

We are visionaries: both physically and metaphorically! When you join ASM you will be entitled to eye care vouchers and a contribution towards any glasses you require.

The Role

As our Senior Sales Manager you will collaborate with the Head of Premium Seating and Hospitality Development to craft and implement a robust sales strategy alongside the Sales and Marketing Director. Your goal will be to drive revenue growth by targeting both National and Regional customers while expanding our customer base through exceptional guest services. Leading a team of top-performing sales professionals, you will also work closely with departments such as marketing, customer service, and operations to ensure the highest level of customer satisfaction.

You will be responsible for:

  • Crafting and launching impactful marketing campaigns for premium, advertising, and corporate events, all while keeping a sharp eye on the budget.
  • Managing our databases, website, and promotional materials to keep everything fresh and up-to-date.
  • Supporting the sales of hospitality packages and event tenancies, and working closely with local communities, sponsors, and clients to ensure they keep coming back for more.
  • Assisting with major sponsorships, including those all-important naming rights.
  • Running the corporate booking system and CRM, ensuring client data and events are flawlessly managed.
  • Hitting sales targets and KPIs while producing reports that showcase your success.
  • Leading the team to victory, ensuring everyone’s on the same page and playing by the rules.
  • Attending exciting promotional events, handling inquiries, and making sure contracting and invoicing are spot on.

You will have:

  • A rock-solid track record in leading B2B sales and driving impressive revenue growth.
  • Sharp analytical, problem-solving, and strategic planning skills.
  • Experience in managing and coaching high-performing sales teams.
  • A customer-first mindset, with the knack for building and maintaining key relationships.
  • Stellar communication, negotiation, and presentation skills.
  • Expertise in CRM, Ticketmaster, digital ticketing, and inventory management.
  • A passion for maintaining top-notch standards from start to finish.

Recruitment Process Outlined:

1st Stage- Intro Call with Talent Team

2nd Stage- F2F with Head of Sales and Marketing

3rd Stage- F2F inc Task with Head of Sales and Marketing & another team member.

Diversity Statement:

At ASM Global, we are committed to leading the entertainment industry towards a greener, faster, and more innovative digital future. There’s never been a better time to join our team. We aim to be an inclusive organisation, trusted and admired by our colleagues, customers, and suppliers. Join us and make a significant impact from day one.

We are committed to active inclusion, diversity, and equal opportunities. This commitment begins with our recruitment and selection process. We welcome discussions about flexible working arrangements.

If you need reasonable adjustments at any stage of our recruitment process, please let us know in your application. We provide a fair and transparent assessment process and will do our utmost to accommodate your needs.

Senior Sales Manager- AO Arena, Manchester (2024)

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